This unique, multi-faceted partnership has produced a calendar that serves as an educational toolkit and source of inspiration for new designers, showcasing the endless possibilities of finishing and book binding.
Instead of presenting itself as a single-bound book, this year’s calendar is a collection of four volumes. Each is produced using various hues of Fedrigoni’s Materica paper, a range of finishing techniques, and are singularly printed by four leading printers – serving as a fundamental asset for designers on the wonders of printing. As with previous editions, hundreds of creatives, from designers to illustrators and photographers, were invited to submit a numeric design for an assigned date.
Ambra Fridegotto, Marketing Executive and Social Media Manager, Fedrigoni UK, commented: “Last year’s Fedrigoni 365 effort was a true and inclusive celebration of creative minds coming together to artistically interpret positivity and resilience in the face of current challenges presented by the pandemic. This year, we wanted to facilitate the collaboration between print businesses for the good of the industry which, over the past two years, has been impacted by Covid-19. We also wanted to use the Fedrigoni 365 project to shine a light on the finishing techniques, as showcased by our partner Diamond, and the different binding techniques that contribute to the overall creative effect. It is these small but significant differences that make this year’s Fedrigoni 365 project a true celebration of the creative eco-system in its entirety.”
Fedrigoni 365 2022 is printed entirely on the sustainable FSC® certified range Materica, made with 25% recycled content and 10% cotton, giving the paper a bulky, rough and tactile feel. The range, which is part of the Materia Viva collection, was recently expanded to include four new shades: Terracotta, Rust, Terra Gialla and Quarz. The two latter papers were incorporated in this year’s calendar along with the classic shades Acqua, Terra Rossa, Gesso and Kraft.
All profits from previous editions have been donated to charity, so far raising over £20,000. A limited number of editions of Fedrigoni 365 2022 can be purchased from Counter Print (https://www.counter-print.co.uk/collections/all-books/products/fed-365-2022). Profits from sales this year will be donated to the charity, Mind.
For information about our involvement or Fedrigoni 365 please contact us via firstname.lastname@example.org